This week Pickathon announced its initial lineup for the 2019 festival, to be held in the woods of Pendarvis Farm in Happy Valley, just outside of Portland, Oregon from August 2-4, 2019. Pickathon has built a reputation over the last twenty years as it has increasingly evolved its festival experience to include groundbreaking programming focused on discovery, sustainable ethics, and a lineup that pushes the boundaries of genre. This vision is clear in the diversity of Pickathon’s initial lineup, which brings together well-loved Americana, doom metal, North African desert blues, Congolese experimentalists, as well as local talent.
About Pickathon, Eric Johnson of Fruit Bats says “You’ll never see more musicians watching other musicians. I’ve always likened it to a dog park for bands. I love running around with the other pups at this thing. It creates a completely unique unfiltered atmosphere that anyone watching can feel, even if they can’t explain it.”
Start preparing for Pickathon now by listening to the Pickathon Spotify playlist and checking the Pickathon website for information and tickets.
Pickathon 2019 Lineup
Nathaniel Rateliff & The Night Sweats Khruangbin Mandolin Orange
Preservation Hall Jazz Band
Bonny Light Horseman
Courtney Marie Andrews
Jupiter & Okwess
Black Belt Eagle Scout
Mike and The Moonpies
David Nance Group
The Po’ Ramblin’ Boys
Garrett T Capps
&more (Chill Moody & Donn T) David Bragger & Susan Platz
Sunday, January 24 was an historic day for Portland musicians! J-Fell Presents, Vortex Magazine, mogo Portland Music Festival, and Portland Radio Project hosted a free musicians’ marketing meetup (“meetup” is to “seminar” as “sellout rock show” is to “recital”) where the local music community joined to ask questions about social media marketing, where to invest marketing dollars, timing, venue cooperation and more. Portland Notes was there to get the scoop!
The expert panel consisted of music marketing mentors who volunteered their time and expertise to help musicians help themselves. Mike Walker of McMenamins Pubs, Breweries, and Historic Hotels, Ned Failing from Pickathon, Revolution Hall, and Mississippi Studios and Frank Rinaldi of the Doug Fir Lounge and The Bite of Oregon were very candid with their expectations and their willingness to cooperate with a band’s marketing efforts. Jason Fellman of J-Fell Presents, Harefest. and mogo Portland Music Festival offered his advice from a promoter’s viewpoint, stressing professionalism and straight-up good musicianship. In fact, the general message from all panelists was, “Be Brilliant!” – a motto we may hear often from attendees over the next few months.
Mike Burling from PDX Spotlight and Chris Young from Vortex Music Magazine both stressed the importance of creating content – building assets that can be shared with venues and the general public. This content can come in many forms. Once it is shared, it is a contagious and powerful force to propel a band’s image. Portland Notes spoke regarding content, communication, and cross-promotion. Audience members openly described their personal experiences – successes and failures.
So much was shared in the meeting, that it is impossible to cover all the topics in a short article. We’ve gathered two snippets of panelist instruction regarding social media, which was definitely a hot topic of the day. For more information, follow the PDX Musicians’ Marketing page on Facebook. These seminars will be happening at regular intervals, and will cover a variety of topics related to successfully marketing a band or solo project.